ASPEN User Conference

ASPEN User Conference

Dealers Convene in Denver to Learn New Technology, Share Best Practices

RoundtableThis November, key personnel from a diverse mix of equipment dealerships convened in Denver for Charter Software’s annual ASPEN User Conference. More than 30 equipment dealerships from agricultural, construction/industrial, outdoor power, powersports, and golf car sectors attended the conference. The conference is an opportunity for dealers using the ASPEN dealership management system to exchange best practices, learn new skills, and make their industry’s business needs known to ASPEN’s developers.

The ASPEN system, initially built based on feedback provided by Charter Software customers, is continually updated with new features to accommodate technology advancements, changes in suppliers’ requirements, and other industry trends. As the conference was scheduled around the latest ASPEN release, users were able to see and learn the latest functionality in the software prior to implementing it at their business. ontinuing education is essential to maximizing our users’ investment in ASPEN,” says Charter Software’s President Anne Salemo. “When a new release comes out, it is important for our users to learn how to use the new features, and it’s also mutually rewarding to see how we’ve listened to their needs and that  the things that they've asked for have been implemented,” says Salemo. While Charter does provide free webinar trainings to review the latest features and updates in each software release, many users find the in-person training experience offered at the conference to be a valuable supplement to their overall use of the software.2014Conference1

In addition to learning about new software features, the conference solidifies proper use of the system by exposing its users to beneficial ways to use the software that they either may not be aware of, or are not currently using.“No matter how well we feel that we are using the software, at the conference, you always find out what you might be able to improve or do differently,” says Marty Buck, CFO, Kern Machinery.

While the user sessions are the primary focus of the conference, attendees agree hands-down that the ability to network with other dealers is a unique opportunity that keeps them coming back year after year.

Read more: Dealers Convene in Denver to Learn New Technology, Share Best Practices

New Conference Format Has Something for Everyone!

We've got a great new flexible format for this fall’s conference!

This fall, the conference is segmented into two halves, so you can attend one three-day session or the full week! Also new this year are department-specific roundtable forums for all attendees to discuss how ASPEN can best meet their department’s unique challenges.

In addition to tons of great user sessions, new department-specific forums, and extended Q & A sessions, the popular ASPEN Lab will be open throughout the conference, so there is plenty to keep all attendees busy for the duration of the event! To top it all off, you can conclude each day with networking over happy hour, and on Wednesday, try your luck at gaming at the famous Dave & Buster's arcade eatery.  

Session One: Parts Track November 17th-19th
Learn strategies to increase parts sales, turns, and margin percentages.

Learn how to implement a parts marketing strategy aimed at increasing margins by at least two to three percent. By increasing parts turns by just one additional time per year, your dealership will free up thousands in on-shelf parts investment! We’ll share pro-active, money-saving ordering practices, ways to reduce shrinkage and balance investment, and how to track the profitability of off-site parts inventory. 

Session One: Service Track November 17th-19th
Learn new techniques to ensure maximum service profitability

By increasing billable time by just four percent, an average dealership could generate at least $6000 in additional income per technician per year! Learn how to implement minor changes in service setup that can increase service margins by two to three percent! Find out how to boost work order value using standard jobs, pro-active warranty management, the power of service codes and more! 

Session Two: Accounting Track November 19th-21st
Leverage one of ASPEN’s most powerful tools to run the tightest ship!

An efficient accounting department is the backbone of a successful dealership—your accounting processes can make or break the dealership’s bottom line! The ASPEN Accounting Sessions will empower attendees with the knowledge of how to use ASPEN to reckon with the “Warranty Monster,” uncover the impact of payables, master settlements, manage credit-worthiness and more! 

Session Two: Sales/Rental Track November 19th-21st
Use sales automation and new marketing methods to increase sales

Educate and equip your sales team with knowledge of effective utilization of rental fleets, including managing shrinkage and depreciation. In these information-packed sessions, attendees will also learn how to ensure the highest margins on equipment sales, ways to harness the power of ASPEN’s CRM for prospecting and up-selling, and much more!


See class details.

ASPEN User Conference Tentative Schedule

Stay for one track or both, or as your schedule permits! There will be plenty of time to network and socialize as well as time to work with our trainers on specific topics in our ASPEN Lab.

View the tentative User Conference Schedule. Click on the image to enlarge. View class details. 


Conference Hotel Information

embassy suites dtc logoEnjoy your stay at the Embassy’s stylish two-room hotel suites featuring a dining and living area at our special rate of just
10005 25 b$139.00 per night. A block of rooms have been reserved for November 16, 2014 - November 21, 2014. The special room rate will be available until October 26th or until the group block is sold-out, whichever comes first. 


Other hotel amenities include a fitness center, pool and 24/7 business center. Start your day with a complimentary breakfast and conclude it with a complimentary happy hour!


Book your discounted hotel room(s) from our room block at the Embassy Suites Tech Center hotel online or phone Ashley at 303-705-5965. Be sure to ask for the Charter Software group rate!

2014 ASPEN User Conference November 17th-21st

Mark your calendars for the week of November 17th-21st for the 2014 ASPEN User Conference in Denver, CO. 

This fall's conference includes tracks for Parts, Service, Accounting and Sales/Rental


Who should attend:

Dealer Principals, Accounting, Parts, Service, Sales & Rental Staff, Anyone wanting one-on-one training in the ASPEN Lab

User Sessions focusing on Parts and Service are slated to run from Monday, November 17th through Wednesday, November 19th, and Accounting and Sales/Rental tracks are scheduled to kick off on the morning of Wednesday, November 19th to be held through Friday afternoon/evening, November 21st.



VIEW TENTATIVE SCHEDULE (Accounting, Sales/Rental -Wed.-Fri)

Session details coming soon!


Read more: 2014 ASPEN User Conference November 17th-21st


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